{"id":3893,"date":"2015-08-13T04:00:00","date_gmt":"2015-08-13T04:00:00","guid":{"rendered":"http:\/\/jwplayer.com\/press-releases\/mobile-optimized-jw-player-7-launches-as-worlds-fastest-online-video-player\/"},"modified":"2015-08-13T04:00:00","modified_gmt":"2015-08-13T04:00:00","slug":"mobile-optimized-jw-player-7-launches-as-worlds-fastest-online-video-player","status":"publish","type":"press-releases","link":"https:\/\/jwplayer.com\/press-releases\/mobile-optimized-jw-player-7-launches-as-worlds-fastest-online-video-player\/","title":{"rendered":"Mobile-Optimized JW Player 7 Launches as World\u2019s Fastest Online Video Player"},"content":{"rendered":"
\n

The industry\u2019s most advanced player technology improves performance on every screen and offers Quality of Experience analytics for publishers<\/strong><\/p>\n

NEW YORK \u2013 Aug. 13, 2015 <\/strong>\u2013 JW Player, a leading online and mobile video platform and player technology company, today announced the release of JW Player 7 (JW7). With this release, JW7 becomes the highest performing cross-device video player in the market, with industry-leading time to first frame load speed. In addition, JW7 includes support for the popular adaptive streaming standard, MPEG-DASH, and dramatically expands player customization options, helping publishers to deliver the highest-quality video experience on any device.<\/p>\n

The update also introduces a Quality of Experience (QoE) analytics API, which allows publishers to monitor the quality of the video experiences they are providing to consumers and to troubleshoot network performance issues. Specifically, the QoE API provides insights around CDN performance, the time it takes to video startup and playback, and the actual resolution of the video delivered. With this information, publishers can proactively reduce audience drop-off and minimize revenue loss that frequently results from poor network performance.<\/p>\n

\u201cJW7 is a significant step forward for our customers,\u201d said Dave Otten, CEO and co-founder, JW Player. \u201cVideo start speed is of the utmost importance to our customers, especially when their users are watching video on mobile devices. Every second of delayed start or buffering can cost them millions of dollars of lost revenue. Given this, we had two primary objectives with JW7: to optimize video playback experience on mobile and to improve speed and performance everywhere. We think we have accomplished these goals and are very proud to provide our customers with the tools they need to be successful with video.\u201d<\/p>\n

JW Player 7 key features include:<\/p>\n