{"id":2897,"date":"2016-12-21T05:00:00","date_gmt":"2016-12-21T05:00:00","guid":{"rendered":"http:\/\/jwplayer.com\/mobile-web-autoplay\/"},"modified":"2023-02-06T14:28:13","modified_gmt":"2023-02-06T19:28:13","slug":"mobile-web-autoplay","status":"publish","type":"post","link":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/","title":{"rendered":"JW Player Now Supports Mobile Web Autoplay"},"content":{"rendered":"
\n

Desktop or mobile, web or native app, autoplay or click to play, unmuted or muted on start. There are lots of things to consider when thinking about how you set up players on your page to maximize plays and viewability for your content (and ads if you\u2019re running them) across devices and browsers. It may seem like a no-brainer thanks to the scrolling feeds of images and videos made popular by the likes of Facebook and others, but autoplaying video content on mobile was not always possible. With JW Player 7.8, you can now configure your players to automatically start playback on mobile without going fullscreen.<\/p>\n

\"\"<\/p>\n

Note: In order to illustrate this example, there’s an autostarted player below, marked with red text<\/h2>\n

Some Background<\/h2>\n

The Wall Street Journal covered mobile autoplay back in September<\/a>\u00a0and the highlights speak for themselves. While there was some initial concern about how the new feature would work given the existing complexity of the video (and advertising) landscape, we\u2019re anticipating a significant uptick in terms of video plays, with no complicated setup or changes necessary. With JW Player\u2019s implementation, it just works.<\/p>\n

We Handle The Work So You Don\u2019t Have To<\/h2>\n

We\u2019ve streamlined the process of adding autoplay support on mobile devices. In fact, if you\u2019ve already configured your player to autoplay on desktop, no additional changes are required to take advantage of autoplay on mobile. The only difference is that browsers require the player to be muted in order for media to autoplay, so if you\u2019ve got your players configured to autostart, we automatically mute the player on mobile devices for you.<\/p>\n

Platform<\/h3>\n

In the player builder, simply check the box for \u201cAutostart\u201d and that\u2019s it!<\/p>\n

\"\"<\/p>\n

Player API<\/h3>\n

If you\u2019re setting up your player via the API, it\u2019s as simple as:<\/p>\n

{<\/p>\n

\u00a0\u00a0\u00a0“autostart”: true,<\/p>\n

\u00a0\u00a0\u00a0“file”: “\/\/source”<\/p>\n

}<\/p>\n

Player example<\/h1>\n

Player example end<\/strong><\/p>\n

As you can see in the player above, it autostarts muted if you\u2019re on a mobile device, and if you\u2019re viewing this on a desktop, you\u2019ll hear audio.<\/p>\n

But What About My Ads?<\/h2>\n

There is one extra step if you\u2019re running ads on your players. As the WSJ noted, advertisers don\u2019t always take kindly to their ads playing muted, so we\u2019ve given you control so you can determine whether you want ads to autostart muted. By default, if you\u2019re running ads, your player is set to autostart, and the viewer is watching on mobile, the player won\u2019t autostart. If you\u2019re comfortable having the ads play muted to take advantage of mobile autostart, there\u2019s a corresponding checkbox in the player builder and configuration option in the API (“autoplayadsmuted”: true). If you’re using the configuration option\u00a0“autoplayadsmuted”: true, make sure it’s the first item inside your advertising block.<\/p>\n

\"\"<\/p>\n

Mobile Is Here To Stay<\/h2>\n

At JW Player we want to make sure your users get the same seamless video experience everywhere, so this feature lets your viewers watch your content even more easily than before, and you should see an uptick in plays to boot! For those who\u2019d like to do some more research into the how and why, both Google<\/a>\u00a0and Apple\u2019s<\/a>\u00a0respective browser teams published some documentation on the subject.<\/p>\n

If you\u2019re not yet taking advantage of all the features JW Player has to offer, especially with regard to monetization and the ever-growing mobile audience, we\u2019d love to hear from you!<\/a>\u00a0Keep an eye out for some more exciting mobile-focused news in the coming weeks!<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Desktop or mobile, web or native app, autoplay or click to play, unmuted or muted on start. There are lots of things to consider when thinking about how you set up players on your page to maximize plays and viewability for your content (and ads if you\u2019re running them) across devices and browsers. It may […]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2897","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"acf":[],"yoast_head":"\nJW Player Now Supports Mobile Web Autoplay - JW Player<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"JW Player Now Supports Mobile Web Autoplay - JW Player\" \/>\n<meta property=\"og:description\" content=\"Desktop or mobile, web or native app, autoplay or click to play, unmuted or muted on start. There are lots of things to consider when thinking about how you set up players on your page to maximize plays and viewability for your content (and ads if you\u2019re running them) across devices and browsers. It may […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/\" \/>\n<meta property=\"og:site_name\" content=\"JW Player\" \/>\n<meta property=\"article:published_time\" content=\"2016-12-21T05:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-06T19:28:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/f.hubspotusercontent30.net\/hubfs\/20577834\/Imported_Blog_Media\/fd3f6d7b374350d736e2ac270beefe0c1423271b_iphoneblackvert05x-1.png\" \/>\n<meta name=\"author\" content=\"JW Player\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"JW Player\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/\"},\"author\":{\"name\":\"JW Player\",\"@id\":\"https:\/\/jwplayer.com\/#\/schema\/person\/4ce3d83ed5ba775537e8e6c8307f3c6f\"},\"headline\":\"JW Player Now Supports Mobile Web Autoplay\",\"datePublished\":\"2016-12-21T05:00:00+00:00\",\"dateModified\":\"2023-02-06T19:28:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/\"},\"wordCount\":603,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/jwplayer.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/f.hubspotusercontent30.net\/hubfs\/20577834\/Imported_Blog_Media\/fd3f6d7b374350d736e2ac270beefe0c1423271b_iphoneblackvert05x-1.png\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/\",\"url\":\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/\",\"name\":\"JW Player Now Supports Mobile Web Autoplay - JW Player\",\"isPartOf\":{\"@id\":\"https:\/\/jwplayer.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/f.hubspotusercontent30.net\/hubfs\/20577834\/Imported_Blog_Media\/fd3f6d7b374350d736e2ac270beefe0c1423271b_iphoneblackvert05x-1.png\",\"datePublished\":\"2016-12-21T05:00:00+00:00\",\"dateModified\":\"2023-02-06T19:28:13+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#primaryimage\",\"url\":\"https:\/\/f.hubspotusercontent30.net\/hubfs\/20577834\/Imported_Blog_Media\/fd3f6d7b374350d736e2ac270beefe0c1423271b_iphoneblackvert05x-1.png\",\"contentUrl\":\"https:\/\/f.hubspotusercontent30.net\/hubfs\/20577834\/Imported_Blog_Media\/fd3f6d7b374350d736e2ac270beefe0c1423271b_iphoneblackvert05x-1.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/jwplayer.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"JW Player Now Supports Mobile Web Autoplay\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/jwplayer.com\/#website\",\"url\":\"https:\/\/jwplayer.com\/\",\"name\":\"JW Player\",\"description\":\"End-to-End Solution for Streaming & Monetizing Video\",\"publisher\":{\"@id\":\"https:\/\/jwplayer.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/jwplayer.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/jwplayer.com\/#organization\",\"name\":\"JW Player\",\"url\":\"https:\/\/jwplayer.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/jwplayer.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/jwplayer.com\/wp-content\/uploads\/2023\/02\/logo-jwp-primary.png\",\"contentUrl\":\"https:\/\/jwplayer.com\/wp-content\/uploads\/2023\/02\/logo-jwp-primary.png\",\"width\":1000,\"height\":417,\"caption\":\"JW Player\"},\"image\":{\"@id\":\"https:\/\/jwplayer.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/jwplayer.com\/#\/schema\/person\/4ce3d83ed5ba775537e8e6c8307f3c6f\",\"name\":\"JW Player\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/jwplayer.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/2db7398616357b21568fd90b8357560b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/2db7398616357b21568fd90b8357560b?s=96&d=mm&r=g\",\"caption\":\"JW Player\"},\"url\":\"https:\/\/jwplayer.com\/blog\/author\/jw-player\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"JW Player Now Supports Mobile Web Autoplay - JW Player","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/","og_locale":"en_US","og_type":"article","og_title":"JW Player Now Supports Mobile Web Autoplay - JW Player","og_description":"Desktop or mobile, web or native app, autoplay or click to play, unmuted or muted on start. There are lots of things to consider when thinking about how you set up players on your page to maximize plays and viewability for your content (and ads if you\u2019re running them) across devices and browsers. It may […]","og_url":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/","og_site_name":"JW Player","article_published_time":"2016-12-21T05:00:00+00:00","article_modified_time":"2023-02-06T19:28:13+00:00","og_image":[{"url":"https:\/\/f.hubspotusercontent30.net\/hubfs\/20577834\/Imported_Blog_Media\/fd3f6d7b374350d736e2ac270beefe0c1423271b_iphoneblackvert05x-1.png"}],"author":"JW Player","twitter_card":"summary_large_image","twitter_misc":{"Written by":"JW Player","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#article","isPartOf":{"@id":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/"},"author":{"name":"JW Player","@id":"https:\/\/jwplayer.com\/#\/schema\/person\/4ce3d83ed5ba775537e8e6c8307f3c6f"},"headline":"JW Player Now Supports Mobile Web Autoplay","datePublished":"2016-12-21T05:00:00+00:00","dateModified":"2023-02-06T19:28:13+00:00","mainEntityOfPage":{"@id":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/"},"wordCount":603,"commentCount":0,"publisher":{"@id":"https:\/\/jwplayer.com\/#organization"},"image":{"@id":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#primaryimage"},"thumbnailUrl":"https:\/\/f.hubspotusercontent30.net\/hubfs\/20577834\/Imported_Blog_Media\/fd3f6d7b374350d736e2ac270beefe0c1423271b_iphoneblackvert05x-1.png","inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/","url":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/","name":"JW Player Now Supports Mobile Web Autoplay - JW Player","isPartOf":{"@id":"https:\/\/jwplayer.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#primaryimage"},"image":{"@id":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#primaryimage"},"thumbnailUrl":"https:\/\/f.hubspotusercontent30.net\/hubfs\/20577834\/Imported_Blog_Media\/fd3f6d7b374350d736e2ac270beefe0c1423271b_iphoneblackvert05x-1.png","datePublished":"2016-12-21T05:00:00+00:00","dateModified":"2023-02-06T19:28:13+00:00","breadcrumb":{"@id":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#primaryimage","url":"https:\/\/f.hubspotusercontent30.net\/hubfs\/20577834\/Imported_Blog_Media\/fd3f6d7b374350d736e2ac270beefe0c1423271b_iphoneblackvert05x-1.png","contentUrl":"https:\/\/f.hubspotusercontent30.net\/hubfs\/20577834\/Imported_Blog_Media\/fd3f6d7b374350d736e2ac270beefe0c1423271b_iphoneblackvert05x-1.png"},{"@type":"BreadcrumbList","@id":"https:\/\/jwplayer.com\/blog\/mobile-web-autoplay\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/jwplayer.com\/"},{"@type":"ListItem","position":2,"name":"JW Player Now Supports Mobile Web Autoplay"}]},{"@type":"WebSite","@id":"https:\/\/jwplayer.com\/#website","url":"https:\/\/jwplayer.com\/","name":"JW Player","description":"End-to-End Solution for Streaming & Monetizing Video","publisher":{"@id":"https:\/\/jwplayer.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/jwplayer.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/jwplayer.com\/#organization","name":"JW Player","url":"https:\/\/jwplayer.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/jwplayer.com\/#\/schema\/logo\/image\/","url":"https:\/\/jwplayer.com\/wp-content\/uploads\/2023\/02\/logo-jwp-primary.png","contentUrl":"https:\/\/jwplayer.com\/wp-content\/uploads\/2023\/02\/logo-jwp-primary.png","width":1000,"height":417,"caption":"JW Player"},"image":{"@id":"https:\/\/jwplayer.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/jwplayer.com\/#\/schema\/person\/4ce3d83ed5ba775537e8e6c8307f3c6f","name":"JW Player","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/jwplayer.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/2db7398616357b21568fd90b8357560b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2db7398616357b21568fd90b8357560b?s=96&d=mm&r=g","caption":"JW Player"},"url":"https:\/\/jwplayer.com\/blog\/author\/jw-player\/"}]}},"_links":{"self":[{"href":"https:\/\/jwplayer.com\/wp-json\/wp\/v2\/posts\/2897"}],"collection":[{"href":"https:\/\/jwplayer.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jwplayer.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jwplayer.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/jwplayer.com\/wp-json\/wp\/v2\/comments?post=2897"}],"version-history":[{"count":1,"href":"https:\/\/jwplayer.com\/wp-json\/wp\/v2\/posts\/2897\/revisions"}],"predecessor-version":[{"id":5840,"href":"https:\/\/jwplayer.com\/wp-json\/wp\/v2\/posts\/2897\/revisions\/5840"}],"wp:attachment":[{"href":"https:\/\/jwplayer.com\/wp-json\/wp\/v2\/media?parent=2897"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jwplayer.com\/wp-json\/wp\/v2\/categories?post=2897"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jwplayer.com\/wp-json\/wp\/v2\/tags?post=2897"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}